CONCORD, Mass., September 12, 2005 -- OneSource Information Services, Inc., an infoUSA (NASDAQ: IUSA) company, today announced Account Intelligence for Salesforce, a new product module that embeds key business information directly within Salesforce.com’s on-demand CRM system. The new product, part of the OneSource CatalystSM line of CRM integration modules, provides detailed profiles on millions of businesses and executives worldwide. By providing comprehensive external company data to Salesforce.com customers, OneSource helps increase sales productivity in a variety of ways. These include improving territory planning and prospect targeting, slashing call preparation time, sharpening value propositions, accelerating account penetration, revealing new opportunities and competitive threats, and keeping CRM data current and consistent at all times.
Account Intelligence for Salesforce embeds business information on clients and prospects directly into the Salesforce application. OneSource’s comprehensive business information covers over three million in-depth company profiles featuring, seven million key executive contacts, financial data, corporate structure, analysts’ reports, and up-to-date company news. In addition, OneSource helps customers bulk load their CRM system with high-quality information, cleanse existing customer data for accuracy and consistency, and keep their information current at all times.
"Authentica has been a customer of both OneSource and salesforce.com for some time." said Mark Overington, vice president of marketing for Authentica. "With the new Account Intelligence product, the combination of these two leading solutions is exactly what we need to fully embed business information into our sales process and leverage information in our prospecting, call planning, and solution selling." added Overington.
“Salesforce.com and OneSource have a shared vision that places high-value business information at the center of the CRM solution,” said Yvonne Cekel, President of OneSource Information Services, Inc. “By treating data as an essential component rather than an afterthought we’re creating a simpler workflow that keeps sales teams more focused, informed and effective throughout their customer relationships.”
OneSource’s Account Intelligence for Salesforce provides benefits to many customer facing professionals including:
Sales Management – Helps managers to determine territory assignments, optimize account planning and support solution selling.
Sales Representatives – Provides sales representatives with executive details and corporate structures to penetrate the organization and uncover new sales opportunities; Allows them access up to date information to anticipate needs or threats across their accounts.
Sales Operations – Improves CRM usage and encourages the adoption of best practices throughout the sales processes; maintains a consistent view of accounts across sales teams.
Marketing Departments – Allows marketing professionals to segment and analyze markets leading to higher campaign response rate.
Pricing and Availability
Account Intelligence for Salesforce, which is available immediately, requires either Professional Edition or Enterprise Edition from salesforce.com. Customers can choose from four content packages of increasing depth and a variety of geographical options including US, UK, Europe, Asia, or all of the above. In addition, this product fully supports the recently announced AppExchange from salesforce.com. Pricing starts at $600 per user/year and volume discounts apply.
About OneSource Information Services, Inc. OneSource, an infoUSA company, and a recognized leader in business information solutions, delivers unparalleled company, executive, and industry intelligence that makes business professionals more effective and productive in completing their critical daily tasks.
OneSource products and services support a company''''s vital business processes, including serving customers, finding and leveraging new opportunities, and managing suppliers and partners. OneSource combines and organizes content from over 2,500 information sources supplied by more than 35 world-class content providers, creating an unequalled information resource encompassing company profiles, corporate families, industries, executives, financials, news, analyst reports, and trade and business press articles.
OneSource is headquartered in Concord, MA, with offices located in North America, Europe, and the Pacific Rim. Product information is available at www.onesource.com
. Customers include Bank One, Chubb, Citigroup, Deloitte & Touche, HP, i2 Technologies, Orange, SAS Institute, and Sun Microsystems.
About infoUSA
infoUSA (www.infoUSA.com
), founded in 1972, is the leading provider of business and consumer information products, database marketing services, data processing services and sales and marketing solutions. The infoUSA database powers the directory services of the top Internet traffic-generating sites, including Yahoo! and America Online.
infoUSA has the most comprehensive data in the industry, and is the only company to own a proprietary database of 250 million consumers and 14 million businesses under one roof. Nearly 3 million customers use infoUSA''''s products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes.
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OneSource, Business Browser, AppLink, Synergy, Catalyst, Global Business Taxonomy, and/or other OneSource product and service names referenced herein are either trademarks or service marks or registered trademarks or service marks of OneSource Information Services, Inc. or its subsidiaries in the United States and/or other countries. All other product and service names mentioned herein are trademarks or service marks of their respective owners.
Forward-Looking Statements
Statements in this announcement regarding infoUSA other than historical data and information constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. Such statements include, but are not limited to, those regarding OneSource’s competitive position and the functionality and effectiveness of OneSource products. Because such statements involve risks and uncertainties, actual actions and strategies and the timing and expected results thereof may differ materially from those expressed or implied by such forward-looking statements, and infoUSA’s future results, performance, or achievements could differ materially from those expressed in, or implied by, any such forward-looking statements. Risks, uncertainties, assumptions, and factors that could affect infoUSA’s business and financial results are described in infoUSA’s recent filings with the United States Securities and Exchange Commission including its most recent Form 10-Q.
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Contact:
Patrick Pecorelli
OneSource Information Services
978-318-4334
patrick_pecorelli@onesource.com
Tara Murray
PAN Communications
978-474-1900
onesource@pancomm.com
